News Archives
Marketing Work Management Platforms: A Marketer’s Guide
Marketers need to level up their productivity to deliver modern digital experiences — a need that marketing work management platforms seek to fill. Read more
Identity Resolution Platforms: A Marketer’s Guide
The global identity resolution software market was valued at $1.69 billion in 2024 and is anticipated to reach $4.28 billion by 2032, witnessing a CAGR of 12.33% during the forecast period. Read more
Call Analytics and Conversation Intelligence Platforms: A Marketer’s Guide
Eighty-five percent of marketers believe inbound calls are vital to their digital-first strategies. Read more
Enterprise Digital Asset Management Platforms: A Marketer’s Guide
Nearly half (45%) of employed Americans believe their company’s process for organizing shared documents and information is “stuck in the dark ages” and needs to be modernized. Read more