Marketing Operations Tech Stack Essentials
A well-oiled Marketing Operations function helps keep marketing efforts aligned and on track. A well-built Marketing Operations tech stack makes all that possible. Marketing Operations (MOps) has a lot on its plate. As the right arm of the CMO, MOps … Read more
What to Expect When Migrating Marketing Automation Platforms
Date: May 14, 2020 1:00 EDT (10:00PDT)Speakers:
How Marketing Teams Can Create Order During A Time Of Chaos
Date: May 13, 2020 1:00 EDT (10:00PDT)Speakers:
Cost of a Bad Lead in 2020 Guide
Over the past few years, demand marketers have been inundated with advice on the quality over quantity debate, particularly when it comes to lead generation. So why do expensive and time-intensive demand programs and campaigns still deliver bad leads that … Read more
6 Steps to Design the Ideal Martech Stack
From choosing Adobe to Salesforce, your martech strategy matters. Teams that develop a vision for how their martech stack will evolve to meet future business needs are more adept to change. In order to help you develop the best martech … Read more
Marketing In A Fully Digital World: 5 Tips to Ensure Your Martech is Ready
Date: Apr 30, 2020 1:00 EDT (10:00PDT)Speakers:
Roman Ogarok, Vice President, Client Services – US East Region
Verticurl
Lauren Schuler, Vice President, Client Services – US West Region
Making Sense of 2020: New Marketing Priorities & Opportunities amidst the Chaos
Date: Apr 14, 2020 1:00 EDT (10:00PDT)Speakers:
Jim Sterne, Founder, Marketing Analytics Summit & Director Emeritus, Digital Analytics Association
Erica Seidel, Executive Recruiter & Founder, The Connective Good
Linh Ho, CMO, conDati
CDP Pro Tips: How to Create a 360° Customer View
Date: Apr 23, 2020 1:00 EDT (10:00PDT)Speakers:
David M. Raab, Founder & CEO, The CDP Institute
Allen Pogorzelski, VP of Marketing, Openprise
Burning Questions Live Virtual Panel: Demand Gen & RevTech
Date: Mar 19, 2020 1:00 EDT (10:00PDT)Speakers:
Sara McNamara, Senior Marketing Operations Manager, Cloudera
Jill Rowley, Growth Strategist
Adam Schoenfeld, VP of Strategy, Drift
Guillaume "G" Cabane, Growth Advisor
A New Decade of Martech with Dr. Martech and Mr. Hype
Date: Feb 18, 2020 1:00 EDT (10:00PDT)Speakers:
Scott Brinker, MarTech Conference Chair and Editor, chiefmartec.com
