Unify consented data across your tech stack
Unlock the secrets to optimizing your technology infrastructure with consent management. Discover how integrating consent management optimizes Customer Data Platforms (CDPs) for consent and usability, ensures marketing automation compliance – creating consent-based marketing segments, and seamlessly powers martech systems aligning … Read more
Orchestrating The Customer Journey For Retail Success
As the digital ecosystem expands, online and offline channels have converged. Customers now interact with brands in so many different ways, different places, and at different times that orchestrating a harmonious shopper’s journey can be challenging. Like a conductor setting the … Read more
5 AI-Powered Strategies for Ecommerce Personalization
Check out 5 AI-Powered Strategies for Ecommerce Personalization to discover why 1:1 personalization is the key to unlocking exceptional online shopping experiences — and learn:
9 SEO A/B Test Case Studies to Boost Your Travel Site’s SEO Performance
In this free PDF, get 9 SEO A/B test ideas and learn which changes to deploy, avoid, and retest to drive organic growth for your site! Discover which SEO test idea had a positive, negative, or inconclusive test from 9 … Read more
Achieving Compliance Excellence: Your Path to Marketing Success
Date: Feb 15, 2024 1:00 EDT (10:00PDT)Speakers:
Marigold’s 2024 Global Consumer Trends Index
Marigold’s commitment to providing brands with the latest consumer insights continues for 2024, with our most expansive Consumer Trends Index yet. This year’s report includes more data for age generations, as well as new insights into key areas like purchase … Read more
11 lifecycle automation strategies for retailers
Unlock the power of timely, personalized content to nurture customers toward purchase. This ebook offers 11 game-changing strategies designed to help you captivate customers through their preferred channels, transforming casual browsers into loyal buyers. Discover how to:
5 Ways to Create Better Customer Experiences with Data Collaboration
In today’s data-driven world, one thing is clear: Bolstering your first-party data strategy is key to driving results. A 2023 study found: “Over half of respondents who strongly prioritize the use of first-party data reported exceeding their customer retention expectations.”* … Read more
Elevate Your Business With Advanced Google Performance Max Strategies
Date: Oct 10, 2023 1:00 EDT (10:00PDT)Speakers:
Jochem Timmers, Sr. Product Manager, ChannableAmy Hebdon, Founder and Managing Director, Paid Search Magic
Personalization At Scale: Media, Entertainment, and Telecom Industry Spotlight
Adobe commissioned Forrester Consulting to evaluate the state of personalization at scale within media, entertainment, and telecom. Industry decision-makers from across the globe provided key insights into where firms are exceeding — and falling short — of expectations. Check out … Read more