Resource Library: eCommerce

webcast

Retail Trends Masterclass

Date: May 9, 2024 1:00 EDT (10:00PDT)

Speakers:
Georgia Gkolfinopoulou, Marketing Strategist, Marigold
Trent Lanning, Research & Content Lead


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State of Digital Customer Experience: Focus on Retail

Unprecedented changes in retail over the last four years have reshaped the industry’s digital customer experience—both in the way organizations do business and the preferences of shoppers. The lessons learned about the importance of technology and data can help businesses … Read more »


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The State of Website Accessibility

Businesses looking to improve the accessibility of their websites are driven primarily by the various commercial opportunities, not just the risk of legal action. The State of Website Accessibility 2024, produced by London Research in partnership with Crownpeak, explores how … Read more »


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The Product Discovery Engine Buyers Guide

Product discovery can result in significant commercial benefits including better conversion rates, higher average order values and enhanced customer loyalty. This guide, produced by London Research in partnership with Crownpeak, provides an objective set of evaluation criteria for assessing product … Read more »


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The State of Product Discovery in Digital Commerce

Product discovery – powered by search, merchandising, product recommendations and personalisation – plays a vital role in driving ecommerce performance. It helps retailers increase sales and average order values, while also improving customer loyalty through a better consumer experience. The … Read more »


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What Merchants Should Avoid When Adding New Ecommerce Channels

Today’s shoppers interact with brands and products across multiple touchpoints before making a purchase, which means having a presence on numerous shopping destinations is crucial to revenue generation. But before you start listing products on a bunch of new channels, … Read more »


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Data-Driven Healthcare Experiences

Attitudes towards healthcare are changing. Consumers, healthcare providers, and even insurers are taking a much more proactive approach to health, seeking to identify conditions earlier than ever and taking steps to improve overall wellness. Across the mental and physical health … Read more »


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How To Achieve Personalization At Scale In Financial Services

Adobe commissioned Incisiv to assess the state of personalisation in the financial services industry. The study was designed to understand how firms: Incisiv conducted an extensive survey and executive interviews to gather critical insights and also built a framework to … Read more »


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The Consent and Preferences Roadmap: 7 Steps for Success

Embark on a journey towards effective consent and preference management with this infographic, “The Consent and Preferences Roadmap.” Designed to demystify the process, this roadmap outlines seven essential steps to guide your organization towards success. From initial setup to overcoming … Read more »


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The Basics of Consent and Preferences: 7 Tenets to Keep in Mind

In the digital landscape, the line between engagement and annoyance is thin. Discover the power of consent and preferences in shaping seamless, positive customer experiences. Learn how to empower your customers with control over their data while enhancing engagement and … Read more »


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