Forrester Report
With an introduction by Cloudinary:
Harnessing the Benefits of Your Brand’s Visual Media
Consumer demand for digital content and new e-commerce experiences has never been greater. According to Forrester, e-commerce sales are growing at five times the rate of in-store purchases and 30% of consumers say they expect to shop online more frequently … Read more
The DAM Practitioners Playbook
Adopting or upgrading a DAM? Be sure it’s digital-first. A captivating image or informative video often speaks more clearly than the written word. When managed well and displayed optimally, online visuals can inspire and connect.Because a digital-first mindset is a … Read more
4 Steps to Ranking Higher on Google with Hub and Spoke Content Marketing
Date: May 3, 2022 1:00 EDT (10:00PDT)Speakers:
Zack Kadish,
Manager, SEO Customer Success Team, ConductorChaz Marshall,
SEO Success Manager, Conductor
Q2 2022 Propel Media Barometer
The Propel Media Barometer is a quarterly data report to help comms pros with pitching journalists or managing a team.Propel’s PRM email integration features anonymously aggregate data from our users’ media pitches to form deductions about journalist open & response … Read more
Get Started on Improving Your Customer Journey Experience
Date: Apr 26, 2022 1:00 EDT (10:00PDT)Speakers:
Neta-Lee Katz,
Head of Marketing Tech Ops, ShutterflyGeorge Phipps,
Director of Product Marketing, ActionIQ
Reputation Management Guide: How to Manage Your Online Reputation
Discover what it takes to optimize your online reputation and increase your search ranking. 92% of consumers searching on Google never click beyond the first results page – make sure you show up. Chatmeter’s Reputation Management Guide walks you through … Read more
A Proven Process for Creating eCommerce Content at Scale
Content marketing is one of the most cost-effective ways to reach your target audience. Unfortunately, from SEO considerations to managing writers, creating great eCommerce content is challenging. Doing it at scale is even harder since It’s difficult to consistently produce … Read more
What’s Missing from Your Editorial Brand Guidelines
Marketers know their respective brands and companies better than anyone else. Communicating this knowledge is a major pain point in the content creation process. Getting creators up to speed on brand guidelines is notoriously difficult, and often involves multiple meetings, … Read more
9 Ways To Personalize Video Content
Today’s consumers love videos. More dynamic than pictures and more engaging than text, video has become the gold standard in online communication. But it can quickly become irrelevant if not data-driven. A generic video simply won’t suffice — personalization is … Read more
How to Master Video Marketing
Ready to revolutionize your business? Proven to engage, convert and retain customers, video can do wonders for your bottom line. But before you start, you need to know how to get the most out of video for your marketing efforts. … Read more