Resource Library: Content


How to Use Intelligent Site Search to Increase Conversions

Date: Mar 14, 2019 1:00 EDT (10:00PDT)

Jon Rossman, Digital Strategy and Experience Manager, Motorola Solutions
Mark Floisand, Chief Marketing Officer, Coveo


The Ultimate Guide to Site Search User Experience

Site visitors have high expectations for their search experience – and many websites today are not delivering. Three out of 10 website visitors perform a search and search users are up to 5X more likely to convert. Marketers and website … read more »


Referral Success in the Beauty Sector

Beauty products lend themselves to conversations by consumers about which products to try and how to apply them. Social media has increased the influence these conversations have on brand preference. This makes referral marketing the perfect acquisition tool for health … read more »


7 Easy Ways to Multiply Your Conversions

So how can marketers meet this high demand for super-personalized communications? The answer lies in dynamic content. In this free guide from SharpSpring, see 7 simple ways marketers can use dynamic content to connect with audiences in a more organic … read more »


7 Inspiring Email Templates

While there are a lot of ways to build a good email, nothing is as inspiring as seeing how other people do it. Salesforce – Pardot has compiled 7 of the most inspiring email templates from B2B companies of all … read more »


The B2B Marketer’s Lead Generation Field Guide

In the Lead Generation Field Guide, you’ll learn how to: Amplify your lead generation efforts across multiple channels Track elusive leads and identify your ideal buyer and target audience Work with your sales teams to capture and recognize different types … read more »


7 Inspiring B2B Marketing Campaigns

Creating unique campaigns that capture your prospect’s imaginations requires constant innovation and a little bit of inspiration, too! From microsites to podcasts to webinars, these seven examples demonstrate how to infuse creativity into every part of your digital marketing campaigns, … read more »


Creating Landing Pages That Convert

If you’re new to creating landing pages, this guide will give you the scoop to get going. If you’ve got a few under your belt, you’ll get actionable tips to make them perform even better. Grab your copy to find … read more »


Do More with B2B Content Marketing

Content marketing forges trust. And builds affinity long before a prospect is ready to buy. This makes potent content pivotal to success. Avoid lackluster content and achieve peak performance with these quick tips from Oracle.


Email-driven Content Marketing for SMBs

You’ve probably heard plenty of talk about how email marketing is dying or even that it’s already dead. Don’t plan on publishing an obituary. In fact, based on the insights SharpSpring gathered with Ascend2, it seems the opposite is true. … read more »