Resource Library: Content

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Content matters: MarTech trends report

An exclusive survey of 1,500+ marketers across the globe and B2B/B2C industries, packed with content insights on content personalization, measuring content performance, and tying content to ROI. Find out what else your peers told us and why Robert Rose of … Read more »


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Awakening Dead Content with DAM and AI

Date: Oct 31, 2023 1:00 EDT (10:00PDT)

Speakers:
Jake Athey, VP, Sales and Go To Market, Acquia
Faith Robinson, Managing Director, Content & Marketing Strategy, KPMG


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Boosting your Content Creation with AI: Opportunities and Challenges

Discover how AI can revolutionize your content creation. In this video, Conductor delves into the exciting possibilities that AI-powered content creation presents, while also addressing the challenges that may arise. Key topics covered include: Whether you’re a seasoned marketer or … Read more »


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The Art of Winning Audiences Through Content

Date: Aug 22, 2023 1:00 EDT (10:00PDT)

Speakers:
Eric Sutton, Head of Design & Content at Laurel Road
Wayne Cichanski, Vice President Search & Site Experience, iQuanti


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Don’t Underestimate the Power of Content Management

Date: Aug 8, 2023 1:00 EDT (10:00PDT)

Speakers:
Nicole Landisch, Senior Customer Success Manager, Acquia
Ivonne Aldaz, Senior Marketing Manager ,Tint
Miryem Samih, Product Marketing Manager, Acquia


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How to Make CTV a Demand Gen Machine

90% of B2B decision-makers purchase from companies they already knew at the start of the buying process. So how do you get potential customers aware of your brand in the first place? Whether you’re a B2B or B2C brand, the … Read more »


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The Content Experience guide

In 2023, brands must deal with the aftermath of an unprecedented couple of years and adapt to a seismic shift in buyer behavior. The pandemic turbo-charged the transition to an online-only economy, with physical opportunities becoming a secondary concern for … Read more »


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The State of Content report

Together with independent research firm PureSpectrum, Bynder surveyed 1200+ marketing and creative professionals from various functional and executive roles, across a number of countries in the technology and consumer goods industries. This report aims to offer mission-critical insights that address … Read more »


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Trust the Trail(blazers): Launching Your Best CTV Campaign

Date: Jul 13, 2023 1:00 EDT (10:00PDT)

Speakers:
Jon Zucker Senior Product Marketing Manager, MNTN


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Your Guide on Using Connected TV to Inform Omni-Channel Advertising Strategies

Since the rise in popularity of streaming services like Netflix, Hulu and Amazon Prime, Connected TV (CTV) and traditional linear TV have been battling it out for top viewership numbers. On the surface, these two platforms appear quite similar—they both … Read more »


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