The Future of Marketing

Create a sustainable marketing ecosystem through identity-powered media and measurement

In today’s privacy-first environment, publishers are struggling to understand their audience’s full behavior along the path to purchase. And brands are up against the challenge of running omnichannel campaigns efficiently.
To thrive in a world without third-party cookies, data-driven marketing and measurement need to evolve. It’s time for an industry reset. It’s time to reimagine the entire marketing ecosystem.
More than ever, there’s a need to forge meaningful connections between brands, publishers, and people, and to accelerate marketing performance across online and offline channels.
Read the Future of Marketing eBook and learn how to:
  • Adapt to a post-cookie world
  • Harness rich consumer insights
  • Deliver better customer experiences
  • Future-proof marketing measurement

Sponsored by Neustar
Neustar is an information services and technology company and a leader in identity resolution providing the data and technology that enables trusted connections between companies and people at the moments that matter most. Neustar offers industry-leading solutions in Marketing, Risk, Communications, and Security that responsibly connect data on people, devices and locations, continuously corroborated through billions of transactions. Neustar serves more than 8,000 clients worldwide, including 60 of the Fortune 100. Learn how your company can benefit from the power of trusted connections here: https://www.home.neustar.