The Bar is Raised for B2B Search – 5 Big Challenges of B2B Search

Shoppers love websites that understand them. If your site values their time, and instantly connects them with products, services, and content uniquely relevant to them… They convert more. And stay loyal to you.
Digital giants like Amazon and Wayfair have set the bar for these expectations. And now, B2B shoppers are demanding the same personalization and relevant digital experience.

But with B2B’s complex data requirements, delivering relevant search, content, and recommendations is far more multifaceted and challenging. 

In this 14-page ebook, you’ll learn about the 5 biggest challenges you’re facing:

  • What’s going wrong with your customer-specific product catalogs, and why they’re frustrating your best buyers
  • The big mistake you might be making with your product availability
  • Why you could be overwhelming your customers with too much personalization – if you’re not getting it right
  • Exactly what crucial element account-level buying is leaving out of your buying experience
  • The overwhelming amount of rich behavioral data B2C organizations wish they had… but that you’re probably not able to leverage

Sponsored by Coveo

Coveo uses intelligent search and AI technologies to personalize every digital experience for customers, partners, dealers and employees. Coveo combines unified content, unified interactions, behavioral data and machine learning to deliver relevant information and recommendations across every business interaction, making websites, e-commerce, contact centers and intranets efficient, effortless and content-rich. Coveo partners with the world’s largest enterprise technology players and has more than 1,500 activations in mid-to-large sized global organizations across multiple industries.