The Modern Marketing Agency Pitch

5 ways to use in-depth analytics technical leadership and marketing automation to win new business

cover imageIn the not-so-distant past, a successful marketing agency’s client pitch would be a lot like putting on a really big show. You’d have a flashy presentation, imaginative props, and samples of creative executions, and of course, an original story to tie it all together. But the days of the flashy, story-rich but substance-free pitch are numbered, because numbers are what matter now.

Learn five ways the modern marketing agency can create a pitch that will win new business and give your team the competitive edge in a crowded marketplace.

Sponsored by Act-On

Act-On Software is a marketing automation company delivering innovation that empowers marketers to do the best work of their careers. Act-On is the only integrated workspace to address the needs of the customer experience, from brand awareness and demand generation, to retention and loyalty. With Act-On, marketers can drive better business outcomes and see higher customer lifetime value. The Act-On platform provides marketers with power they can actually use, without the need for a dedicated IT resource.