Get to the Heart of Customer Experience With Data that Delivers

Date: Apr 25, 2023 1:00 EDT (10:00PDT)

Martin Kihn, SVP Strategy, Marketing Cloud at Salesforce
Lora Schordock, VP of Business Development at Acxiom

What are you hoping to get out of your marketing technology? Do you need help getting there?

At the heart of marketing technology, customer data platforms offer marketers and advertisers a powerhouse of capabilities to drive relevant, personalized customer experiences. And at the heart of the CDP lies the data that fuels customer insights. In a recent research study, nearly two-thirds of marketing leaders said they look to service providers to maximize value from their marketing technology investment.

Join Martin Kihn from Salesforce and Lora Schordock from Acxiom to learn how brands benefit from the powerful combination of Salesforce CDP supercharged with Acxiom data to create more meaningful customer experiences and how to quickly get value from your marketing technology investment.

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Sponsored by Acxiom
Acxiom is a customer intelligence company that provides data-driven solutions to enable the world’s best marketers to better understand their customers to create better experiences and business growth. A leader in customer data management, identity, and the ethical use of data for more than 50 years, Acxiom now helps thousands of clients and partners around the globe work together to create millions of better customer experiences, every day. Acxiom is a registered trademark of Acxiom LLC and is part of The Interpublic Group of Companies (IPG). For more information, visit