About Acxiom


Acxiom provides the data and technology foundation for the world’s best marketers. We enable people-based marketing everywhere through a simple, open approach to connecting systems and data that drives seamless customer experiences and higher ROI. A leader in identity and ethical data use for nearly 50 years, Acxiom helps thousands of clients and partners around the globe work together to create a world where all marketing is relevant. Acxiom is a registered trademark of Acxiom LLC. For more information, visit Acxiom.com

Resources from Acxiom:


An Identity Buyer’s Guide for Data-Driven Marketers

Making Identity Solutions a Reality Identity is the cornerstone for marketing success. Identity is the ability to recognize and understand customers, prospects and other visitors across all channels and devices – and it’s critical in delivering exceptional customer experiences. As … read more »


The Customer Data Platform: An Acxiom Point of View

The Customer Data Platform (CDP) is an emerging option for helping brands manage and activate customer data. Yet research shows that before investing in CDP software, marketers should take a step back and conduct a careful assessment of their needs … read more »


The New Face of Data-Driven Marketing: A Buyer’s Guide for Today’s Omnichannel Marketer

While the market is ripe with over thousands of martech and adtech options, marketers must ensure they have the right unified data foundation in place to power their marketing ecosystem. A new eBook from Acxiom, “The New Face of Data-Driven … read more »


The Definitive Guide to Open Gardens eBook

Chances are, you’ve heard the buzz about the Open Garden movement.  Now find out how you can go about designing your own Open Garden and uniting your fragmented marketing ecosystem. Don’t worry — it’s actually pretty easy. And once you’ve … read more »