ABM and AI for Marketers: Priority Use Cases for 2025

Date: Oct 29, 2025 1:00 EDT (10:00PDT)

Speakers:
Tom Keefe, Principal Go-to-Market Expert, Demandbase
Alicia Hale, Senior Vice President, Growth Marketing, Demandbase

As we head into 2025, the intersection of Account-Based Marketing (ABM) and Artificial Intelligence (AI) is creating opportunities for marketers to drive personalized, data-driven campaigns that deliver better results. In this webinar, we’ll explore three game-changing uses that leverage the power of ABM and AI.

Join Alicia Hale, SVP of Growth Marketing and Tom Keefe, Principal GTM Expert at Demandbase as they share how AI can elevate your ABM efforts. You’ll walk away with actionable tips and examples on how to implement these strategies, giving your marketing team a competitive edge in 2025 and beyond.

Key Takeaways:

  • How to harness AI to supercharge your ABM campaigns
  • The role of predictive analytics in identifying and engaging high-value accounts
  • Best practices for creating personalized experiences that drive conversions

Register now

Sponsored by Demandbase

© 2024 Digital Marketing Depot is a Trademark of Semrush Inc.

Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Digital Marketing Depot the leading resource center for digital marketing strategies and tactics.