Resource Library: White Papers

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9 SEO A/B Test Case Studies to Boost Your Travel Site’s SEO Performance

In this free PDF, get 9 SEO A/B test ideas and learn which changes to deploy, avoid, and retest to drive organic growth for your site! Discover which SEO test idea had a positive, negative, or inconclusive test from 9 … Read more »


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IDC MarketScape: Worldwide Hybrid Headless Content Management Systems 2023 Vendor Assessment

Crownpeak is in the Leaders Category in this important report that evaluates vendors on their strengths and capabilities for delivering engaging digital experiences. Download a complimentary copy of the vendor matrix graphic and Crownpeak’s profile as a Leader, as well … Read more »


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Navigating the Digital Experience Landscape

Digital experience teams — the marketers and developers responsible for building and supporting digital experiences for customers — are under enormous pressure to fulfill rising expectations amidst intense competition and shrinking budgets. So, Adobe surveyed 928 professionals across the globe to … Read more »


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How To Grow Your Business With Connected TV

Gone are the days when television advertising was just for the Nikes and Coca Colas of the world. With the invention and increasing popularity of Connected TV (CTV), businesses of all sizes can effectively reach consumers wherever they stream their … Read more »


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Less Searching for Assets. More Personalized Content.

Take a look at Less Searching For Assets, More Personalized Content and learn how a centralized DAM like Adobe Experience Manager Assets can help your organization build a connected content supply chain, including:


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The 2024 Welcome Series Inspiration Guide

How often are you refreshing your customer welcome journeys? Is it a set it and forget it kind of thing? Or are you proactively evaluating content and offers on a monthly or quarterly basis? Regardless of where you are, you’ve … Read more »


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A Relationship Marketer’s Guide to Generative AI

While the digital marketing landscape is always changing, one thing is certain: Generative AI has the potential to transform the way we work. As GenAI begins to become embedded in the technology we use, it has become clear marketers need … Read more »


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Marigold’s 2024 Global Consumer Trends Index

Marigold’s commitment to providing brands with the latest consumer insights continues for 2024, with our most expansive Consumer Trends Index yet.  This year’s report includes more data for age generations, as well as new insights into key areas like purchase … Read more »


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Demystifying Inbox Deliverability Changes Coming In 2024

Starting in February 2024, Google and Yahoo are implementing new inbox privacy protections, reshaping how emails are delivered to Gmail and Yahoo inboxes – affecting marketers everywhere. But don’t panic: Marigold is here to help you understand these changes and ensure … Read more »


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The Comprehensive CTV Launch Checklist For B2B Advertisers

Getting started is often the hardest part. And when you see the impact CTV can have on your performance marketing strategy, there’s no time to waste. So MNTN made it simple — use the checklist below to make sure you’re launching … Read more »


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