Resource Library: Social Media

whitepaper

The Social Side of Holiday Shopping

How can your business capitalize on the holiday season and see a major revenue bump? With optimized use of social media. By leveraging the newest marketing channel that reaches an incredible amount of potential customers, social media can build a … Read more »


whitepaper

Playbook for Facebook Creative Optimization

Smart bidding, targeting and campaign management strategies can get you a phenomenal return from Facebook ads. But at the core of your campaigns, one factor makes or breaks your success. Good creative. Creative is the biggest driver of ad performance … Read more »


whitepaper

Quick Start Guide to Employee Advocacy Training

Employee advocacy has emerged as a go-to strategy thanks to companies like Salesforce, Humana, Vodafone, IBM, and hundreds of others who are pioneering the way with successful programs. In fact, 90% of brands are now pursuing employee advocacy, a 2X … Read more »


whitepaper

How Leading Companies Tie Employee Advocacy to Business Outcomes

It is critical within an Employee Advocacy program to track every send, view, share, like, and reaction, but even more important to tie those data points back to your goals and KPIs. You must be able to easily turn your … Read more »


whitepaper

How To Deliver Content Your Employees Will Love To Share

Your employees are your greatest asset. It makes perfect sense that companies would double down on their own talent, empowering them to be the voice of their brand. In this eBook from Dynamic Signal, they explore the connection between content … Read more »


whitepaper

The Instagram Advertiser’s Playbook

There are countless reasons to bring your brand to Instagram. But do you know what it takes to drive success once you’re there? In this white paper, Brand Networks gives you a comprehensive guide to Instagram advertising success, using advanced … Read more »


whitepaper

The Power of Influencers. Quantified.

Experticity partnered with Jonah Berger, an industry-leading business professor and word-of-mouth marketing researcher from the Wharton Business School at the University of Pennsylvania and agency Keller Fay, to look at the impact of a conversation with an influencer as it … Read more »


whitepaper

Facebook by the Numbers 2015

Retargeting on Facebook has become an indispensable tool for digital advertisers. In AdRoll’s “Facebook by the Numbers 2015” research report, they have analyzed campaign data across their global customer base. The findings in this report summarize our in-depth, yearlong review … Read more »


whitepaper

Brand Marketer’s Guide: 12 Essential Digital Marketing Strategies

The surge in digital, mobile and social commerce is transforming the marketing industry. The key question is now: how can marketers create personalized, authentic experiences that break through the noise and drive participation? Download Wayin’s Brand Marketers’ Guide to learn … Read more »


webcast

Best Practices for Managing Multiple Social Channels

Date: Mar 31, 2016 1:00 EST (10:00PST)

Speakers:
Maggie Malek, Head of Social Media and PR, MMI Agency
Dino Kuckovic, Team Lead, Customer Success, Falcon Social


© 2025 Digital Marketing Depot is a Trademark of Semrush Inc.

Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 800 Boylston Street, Suite 2475, Boston, MA USA 02199. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Digital Marketing Depot the leading resource center for digital marketing strategies and tactics.