How Bots & Fake Users Pollute eCommerce Funnels
Bots and fake users frequently click on paid advertisements intended for legitimate shoppers. In fact, eCommerce sites lose $2.34 billion to invalid ad clicks. Learn more in CHEQ’s latest research, “How Bots & Fake Users Pollute eCommerce Funnels.”
The Impact of Invalid Traffic on Marketing
Recent years have seen advanced cyberattacks become the norm. Fake user accounts and bots blur the view of organizations, skewing forecasts, revenues and pipelines. Invalid traffic which is encompassed by these fake users and bots make up 40% of all … Read more
5 Steps: How Marketing Leaders Succeed with Digital Work Management
With over half of the world’s population now online, leading businesses are adapting to more modern-day omnichannel strategies that offer more relevant content and messaging. And the tech they rely on the most to accomplish both? Work management solutions. Download … Read more
Unlock the Cutting-Edge Potential of QR Codes
Date: Aug 16, 2022 1:00 EDT (10:00PDT)Speakers:
Brian Klais,
Founder / CEO, URLgenius
The Definitive Buyer’s Guide to Collaborative Work Management for Marketers
Marketers know how important it is to move at the speed of digital, but an overabundance of online tools can slow down efforts and leave teams unable to operate with agility or innovate quickly. From campaign planning to delivery, marketers … Read more
What Marketers Must Know to Rise Above Economic and Buyer Uncertainty
Date: Aug 9, 2022 1:00 EDT (10:00PDT)Speakers:
Lauren Goldstein,
Private Equity/Growth Equity Practice Lead for Winning by DesignLucas Welch,
Vice President, Corporate Marketing, HighspotCynthia Ramsaran,
Director, Custom Content, Third Door Media
4 Proven Methods to Maximize Your Marketing Efforts
Date: Aug 2, 2022 1:00 EDT (10:00PDT)Speakers:
Lauren Sisneros,
Sr. Product Marketing Manager, Adobe
US Brand Love Report 2022
This year, Talkwalker teamed up with Hootsuite, to refine their Brand Love Index, and analyze over 1,500 global brands to find the 10 most loved brands in the U.S.Talkwalker’s Brand Love index is based on three equally weighted scores for … Read more
Digital Marketing Strategy Ebook
For most businesses, finding and engaging with consumers takes place online. It’s a fast-paced market that places a premium on ease of use, relevance and immediacy. To keep up, a robust digital presence is an absolute necessity. In fact, in … Read more
Nonprofit Collaboration Between Marketing and Fundraising
Use this guide to help you take the first steps to strengthening alignment across marketing and fundraising, starting with establishing common goals, processes, and tactics powered by a unified view of constituent data shared between the two teams. The four-part … Read more
