Precision Demand Gen: Understanding the 5 Building Blocks of Intelligent Buyer and Account Journeys
Date: Nov 10, 2020 1:00 EDT (10:00PDT)Speakers:
Scott Vaughan,
Chief Growth Officer,
Integrate
Danny McKeever
Sr. Director Marketing Operations and Technology,
Integrate
The Marketer’s Playbook to Drive Your Digital Strategy in 2020
Right now, more than ever, the companies that are going to win in 2020 are going to be the ones that understand the importance of tying all of their digital marketing disciplines together. Think about designing a physical store. You … Read more
How Digital Transformation Empowers Brands To Deliver To Consumers With Urgency
Date: Jun 11, 2020 1:00 EDT (10:00PDT)Speakers:
Stephen Kaufman, Chief Product Officer, Esko Brand Solutions
Sonic Branding: Leverage the Power of Audio In Your Marketing Strategy
Date: Jun 9, 2020 1:00 EDT (10:00PDT)Speakers:
Damian Scragg
, General Manager, Veritonic
Colleen Fahey, US Managing Director, Sixiéme Son
William Agush, Founder and President, Adsonica
How to Build a Digital Foundation to Transform Your Customer Experience
Date: May 28, 2020 1:00 EDT (10:00PDT)Speakers:
Keith Barber, Director of Digital Engagement at Tyson Foods
Paul Lima, Founder and Managing Partner, Lima Consulting Group
Multi-Channel Marketing – Maximizing Program Engagement and ROI
Maximize your campaign response rates and ROI with insights from nearly 600 multichannel marketers. Are you using the optimal mix of marketing channels? Most marketers rely on more than one channel to achieve the best possible results from their campaigns. … Read more
Nielsen Annual Marketing Report: The Age of Dissonance – Marketer’s Trust in Digital Drives Spend Despite Challenges
Digital has made the customer journey more complex. With new metrics, platforms and tools, measuring that journey is even more difficult. While digital channels continue to gain ground, the ambivalence isn’t gone. Many of you feel you don’t have the … Read more
Making Sense of 2020: New Marketing Priorities & Opportunities amidst the Chaos
Date: Apr 14, 2020 1:00 EDT (10:00PDT)Speakers:
Jim Sterne, Founder, Marketing Analytics Summit & Director Emeritus, Digital Analytics Association
Erica Seidel, Executive Recruiter & Founder, The Connective Good
Linh Ho, CMO, conDati
CDP Pro Tips: How to Create a 360° Customer View
Date: Apr 23, 2020 1:00 EDT (10:00PDT)Speakers:
David M. Raab, Founder & CEO, The CDP Institute
Allen Pogorzelski, VP of Marketing, Openprise
Retargeting in 2020: Key Insights to Help You Succeed
Date: Apr 2, 2020 1:00 EDT (10:00PDT)Speakers:
Todd Lebo, Partner & CMO, Ascend2
Jalali Hartman, AI Lab Director, Perfect Audience
Eric Stockton, General Manager, Perfect Audience
