The State of Messaging Report

Get your house in order for 2024

Building relationships with your customers is like constructing a well-designed house. Every time you reach out to your customers—from a simple transaction confirmation to a sophisticated multi-touch campaign—you’re building a relationship.

A successful messaging strategy lays a solid foundation, creates a blueprint for ongoing engagement, and invites customers to make themselves at home with your brand.

In The State of Messaging Report, you’ll find key findings from 2023 and discover trends shaping 2024 to help you optimize your messaging and thrive in the ever-evolving realm of customer engagement.

Sponsored by is a customer engagement platform designed for marketing teams to create data-driven campaigns that reach people across all messaging channels at the right time. We offer two products: • Journeys: a messaging automation tool for all of your engagement needs. • Data Pipelines: a customer data platform that connects your entire tech stack.

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Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Digital Marketing Depot the leading resource center for digital marketing strategies and tactics.