Online Advertising Report: April – June 2012

Marin Software

Marin Software recently conducted a study of search and mobile trends during the second quarter of 2012. The findings, presented in this research brief, will give you a better understanding of online advertising trends in the US, UK, and Eurozones.

By downloading this research brief, you’ll come away with specific insights on:

  • Emerging trends in the paid-search advertising market
  • Mobile device targeting and its impact in terms of click share, budgets, and performance
  • Cost per click and click through rates for multiple sectors including retail, travel, education, financial services, auto, healthcare, B2BM

Sponsored by Marin Software

Marin Software Incorporated (NYSE: MRIN) provides a leading Revenue Acquisition Management platform used by advertisers and agencies to measure, manage and optimize more than $7 billion in annualized ad spend. Offering an integrated platform for search, social and display advertising, Marin helps advertisers and agencies improve financial performance, save time, and make better decisions.

Marin's technology powers marketing campaigns in more than 160 countries.

For more information about Marin's products, please visit: http://www.marinsoftware.com/solutions/overview

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