An Introduction to Predictive Personalization
Predictive personalization is enabling marketers to drive better results, faster and with less work. AI-based tools are enabling marketers to automate the rote work of site testing and optimization allowing marketers to focus more time and energy on creating better ideas.
This white paper from Intellimize covers:
- How predictive personalization works
- The advantages of predictive personalization vs. A/B testing
- How predictive personalization works in practice
Sponsored by Intellimize
Intellimize helps marketers drive conversions and revenue growth by using artificial intelligence to personalize websites to deliver the right experience to each visitor on any device. Leading companies rely on Intellimize to deliver more revenue, faster, and with less work than traditional A/B testing or rules-based personalization.