New research reveals how early adopters are achieving breakthrough results.
A new report from Deloitte Digital provides an inside look at how leading companies are collaborating with generative AI to transform content marketing. Key findings include:
- 1 in 4 companies have already implemented generative AI for marketing content. Early adopters are seeing major improvements in content quality, volume, and employee productivity.
- Companies using generative AI are able to meet rising demand for content 1.5X more often than those without it. They’re topping revenue goals by 14% on average.
- All early adopters surveyed are already seeing positive ROI from their generative AI investments, with an average 12% return so far.
- Private generative AI models trained on a company’s own assets can produce content that’s strategically on-brand. 40% of early adopters are taking this approach.
Learn more about how generative AI is fueling a content marketing revolution. Download the full report now.
Sponsored by Deloitte Digital
It's simple. At Deloitte Digital, we bring things together to create great impact. We combine the discipline of Deloitte with the power of creativity. We connect people, ideas, technology, and capabilities in innovative ways to create new solutions to some of the world's biggest problems.