As a marketing agency, you’re always looking for more cost-effective ways to support your clients and grow your business. Providing every marketing strategy out there isn’t possible. But SMS marketing doesn’t have to be another complicated strategy. In fact, it’s one of the easiest, and most affordable, marketing tools you can implement for your clients. And it’s incredibly versatile so no matter what type of businesses you support — there are probably twenty different ways to use it to your advantage.