The Right Time for Real-time Marketing

Deliver more relevant offers, increase response rates, and create happier, more profitable customers

In a climate of rising customer expectations, now is the right time to refine your use of inbound channels — it is the time to go real-time. Whether you are serving pre-defined static offers, no offers, or siloed offers, marketers who continue the status quo are missing a huge opportunity.

This white paper provides four proven best practices in real-time inbound marketing that can produce bottom-line results and several real-world examples of winning real-time marketing strategies.

Sponsored by IBM