From AI Max and PMax to Meta’s endless new “Plus” products… from TikTok and YouTube to Reddit being pitched as the next frontier… everywhere you turn, there’s another “must-test” growth hack. Agencies, platform reps, in-house team members and vendors keep making bold promises – sometimes about features that haven’t even launched yet. And then there’s the tidal wave of AI hype: Are machine-made videos really better (and cheaper) than real production? Do automation and “agents” actually create results or just add noise and complexity?
This webinar cuts through the clutter. You’ll learn:
- How to spot platform innovations worth testing (and which to ignore)
- The truth about AI-generated creative and when human content wins
- How to evaluate “black box” solutions from agencies and reps
- The timeless fundamentals of growth that transcend platform hype
If you’ve been wondering which levers to pull and which distractions to leave behind, this session will give you and your team a clear, focused roadmap.
Consider this your anti-sales pitch in a world chock-full of hype. It’s time to focus on what matters again.
Sponsored by Four15 Digital
Four15 Digital is a top growth-focused digital agency, delivering consistent, measurable results for our clients. Over the past 9 years, we’ve partnered with 50+ businesses across diverse industries. With offices in the United States and Mexico, we specialize in media management across Google, Meta, TikTok, and other leading ad platforms. Our full-service approach covers strategy, creative, measurement, and campaign execution - making us a trusted partner for brands seeking continuous growth.