Drive Ranking in YMYL Categories by Mastering E.A.T. with Content and Links

Date: Mar 15, 2022 1:00 EDT (10:00PDT)

Speakers:
Grant Simmons, Formerly VP Performance Marketing, Homes.com
Kevin Rowe, Founder & CEO, PureLinq

We all agree that E.A.T. is not a ranking factor or a single signal to get your site to rank in YMYL or any category. Grant Simmons, formerly VP Performance Marketing @ Homes.com (grew organic traffic to over 10M monthly organic sessions), and Kevin Rowe, Founder and CEO of PureLinq, will share their experience in ranking in highly competitive markets and how they leveraged E.A.T. for their site entities to drive organic growth.

Register for this webinar and learn:

  • How Google (and we should) understand entities
  • 3 core principles of establishing an entity’s E.A.T
  • 3 steps to becoming an expert
  • Influencers are not experts, what’s the difference?
  • 3 steps to building authority
  • Trust: How to get it, hold onto it, and not blow it

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Sponsored by PureLinq
PureLinq is a technology-backed enterprise link building solution, that focused on contextual link placements that drive ranking improvement, domain authority, or page level authority growth. PureLinq works with clients in e-commerce, software & technology, health care, travel & hospitality, gaming, and more. PureLinq is focused on building advanced solutions in off-page SEO that drive measurable performance with new underlining technologies.