Decode the Future of AI and Privacy with Metadata Mastery

Date: Dec 14, 2023 1:00 EDT (10:00PDT)

Alyssa Riley, Director of Product Marketing, Claravine
Chris Comstock, Chief Growth Officer, Claravine
Cory Meyer, Director of Product Management, Claravine

Marketing is changing fast: AI is an exciting new tool, but many marketers are struggling to track assets and performance. At the same time, privacy laws are getting more strict, and major players like Apple and Google are eliminating the tracking tools that marketers rely on.

Many marketers are dragging their feet on embracing these changes – or they just don’t know how to do it. The key to success? Your marketing metadata strategy.

In this webinar, you’ll learn:

  • How to track the lifecycle and performance of AI assets
  • Proactive marketing measurement strategies for a privacy-centric future
  • Ways to adapt to changing inputs, requirements, and regulations

 Watch now 

Sponsored by Claravine
Claravine is The Data Standards Company. We help brands and agencies deliver on the promise of modern marketing by standardizing taxonomies, naming conventions, and metadata across all digital experiences supercharged by AI. By taking the drama out of marketing data, teams can trust their data and make confident business decisions.

© 2024 Third Door Media, Inc. All rights reserved.

Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Digital Marketing Depot the leading resource center for digital marketing strategies and tactics.