Tag Archives: SearchForce


Facebook and Paid Search

With half a billion active users spending a total of 700 billion minutes on Facebook every day, advertisers and their agencies are focusing more attention on Facebook as a key component of online advertising. And with an audience that clearly … read more »


Comparing 3 Conversion Tracking Processes: Selecting the Right Conversion Tracking Methodology

Experienced online marketers know that you can’t measure what you can’t track. And with campaigns that extend across Bing, Google, and other publishers, it’s essential to be able to integrate, track, and optimize various conversion metrics to meet strategic and … read more »