Tag Archives: Best Practices


How to Use Google+ for Business

By Maggie Georgieva This new guide helps make sense of Google+, the new social network from Google. It includes step-by-step instructions for how to set up and optimize your Google+ business page; best practices to generate more buzz around your … read more »


10 Tips for Setting Your 2012 PPC Budget

As the end of the year approaches, it’s time to start setting budgets for your various marketing channels in 2012. Don’t get caught short with your PPC budget planning – setting budgets for your PPC campaigns can be complicated, but … read more »


7 Steps to a Better Search Campaign

If you’ve got seven days, you’ve got the time to create a hard-working, high-performance search campaign. Whether your focus is organic search engine optimization (SEO) or pay-per-click (PPC) marketing, these seven simple steps will help you build a comprehensive, relevant, … read more »