Resource Library: White Papers

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Get More Conversions For Clients, Without Burning Billable Hours

In 2025, agencies face more pressure than ever to launch high-impact campaigns, maximize ROI, and manage clients efficiently—all while keeping billable hours in check. Unbounce was built for agencies, offering a seamless way to create and optimize campaigns without developer … Read more »


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GenAI in Marketing Content Production

More content. More relevance. More speed. More impact. Today’s marketers often find themselves juggling competing—and equally urgent—priorities. Consumers expect personally relevant, emotionally attuned and useful content that meets them where they are. Businesses need content that engages new leads, drives … Read more »


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Conversion Benchmark Report 2024

Unbounce’s 2024 Conversion Benchmark Report is packed with insights marketing agencies can use to deliver even more value to clients. Based on 57 million conversions and 41,000 landing pages, it sets benchmarks for nine industries including financial services, healthcare, and … Read more »


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The new Martech equation: How consent management completes your CDP strategy

Unlock the true potential of your Customer Data Platform (CDP) by integrating a consent management solution that safeguards privacy, builds trust, and maximizes customer insights.  Download this eBook to elevate your CDP strategy and create meaningful, compliant customer experiences.


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How Connected TV Boosts Omnichannel Ad Strategies.

Connected TV (CTV) may rely on television screens to serve advertisements, but in practice, it’s a powerful performance channel akin to paid search and paid social. With CTV advertising, brands get both a high level of control over their campaigns … Read more »


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2025 Playbook: 13 data plays for SEO and SEM experts

In today’s competitive search landscape, mastering your data strategy isn’t optional—it’s essential. This comprehensive playbook reveals 13 battle-tested plays that leading SEO and SEM professionals use to outperform their competition, from leveraging real-time SERP data to implementing cross-platform competitive analysis. … Read more »


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5 landing page examples

To celebrate five years and 1,000+ landing pages designed and built in Unbounce, Ricardo Baziotti, Creative Director at V4 Company, shares his top five designs—each a standout in conversion-centered design. His approach shows how agencies can use Unbounce’s landing page … Read more »


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Building the AI feedback loop for PPC

It’s a real, transformative force capable of driving results that most would kill for, especially when it comes to paid campaigns. Today’s AI tools promise smarter campaigns, streamlined targeting, and better ROI. But there’s a catch: These tools are only … Read more »


webcast

Data-Driven Strategies for Retail Success

Date: Jan 23, 2025 1:00 EDT (10:00PDT)

Speakers:
Ella Crocket, Customer Success Manager, Crownpeak
Katie Gorwits-Chapman, Customer Success Manager, Crownpeak
Imran Choudhary, VP eCommerce, Crownpeak


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Your Guide to Reporting and Measurement on Connected TV

For most of its history, television advertising was reserved for the major household brands who could afford the real estate. But the advent and increasing popularity of Connected TV (CTV) has made the channel more widely accessible to brands of … Read more »


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