Include everyone, keep everyone: Your guide to web accessibility in Canada
No matter where you live in Canada — from British Columbia to Newfoundland and Labrador — you’ve likely noticed ‘web accessibility’ becoming an area of greater focus for governments and organizations in recent years. By definition, web accessibility means that all web … read more
Forrester Study: The Localized Marketing Imperative
7 in 10 marketers with access to a solution that manages all localized content across locations see a resulting positive impact on localized marketing. Are you one of them? This complimentary study conducted by Forrester Consulting on behalf of SOCi … read more
Digital Attribution Challenge – Getting it right in 6 steps
One of the key challenges marketers face nowadays is how to measure the effectiveness of the multitude of marketing activities consumers are exposed to? This is even more important during the economic turmoil such as the one caused by the … read more
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