Resource Library: Featured Home (3)

webcast

How You Work Matters: 5 Steps to Get It Right

Date: May 25, 2023 1:00 EDT (10:00PDT)

Speakers:
Daniel Hayden, Transformation Director, Adobe


webcast

Trust Matters: Building Consumer Confidence in a Cookieless World

Date: Jun 8, 2023 1:00 EDT (10:00PDT)

Speakers:
Zack Meszaros, Principal Solutions Engineer, OneTrust
Ashlea Cartee, Product Marketing Manager, OneTrust Consent & Preferences


research_report

Enterprise Call Analytics Platforms: A Marketer’s Guide

The phone call has become the most popular engagement channel for a majority of U.S. customers, leapfrogging email over the past two years. Even as customers increase their use of multiple channels to research and buy products and services, the telephone – particularly the smartphone – has solidified its role in the purchase journey. Read more »


whitepaper

Top Tips for Improving Quality Score

Within Google Ads, every keyword is subject to Google’s Quality Score metric, which impacts your cost and your ad’s ability to display. Enhance your performance and optimize your cost with these simple steps to improve your ads’ Quality Score. Download … Read more »