Resource Library: Video

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9 Ways To Personalize Video Content

Today’s consumers love videos. More dynamic than pictures and more engaging than text, video has become the gold standard in online communication. But it can quickly become irrelevant if not data-driven. A generic video simply won’t suffice — personalization is … read more »


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How to Master Video Marketing

Ready to revolutionize your business? Proven to engage, convert and retain customers, video can do wonders for your bottom line. But before you start, you need to know how to get the most out of video for your marketing efforts. … read more »


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How to use video marketing in social media to double your leads.

Online video has been growing steadily as a marketing medium over the past decade. With 27% of the population watching 10 or more hours of online video each week and consumers preferring online video content to conventional television, smart marketers … read more »


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Transformational CX: Video-Powered Experiences Meet Consumers’ Demands

Brands have a customer engagement problem. Here’s how they can transform their digital experiences across customer journeys and revitalize consumer engagement. Download this whitepaper to: Understand how to mend the consumer engagement gap at four critical moments during the customer … read more »


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Lights, Camera, Action – How to create, distribute and manage video content to drive ecommerce

Over the years, video has undeniably became the most popular and engaging form of online consumer content. With video dominating the web, brands are now more capable of delivering life-like experiences to their audience and increasing sales. This whitepaper will … read more »


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How brands can leverage video from engagement to conversion

Date: Sep 17, 2020 1:00 EDT (10:00PDT)

Speakers:
Bob Batchelor, Director of Customer Experience, Adtaxi
Lindsy O'Connor, Senior Sales Director, Adtaxi


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The Ultimate Agency Guide to Video Marketing

As people are presented with more and more content, it gets harder to cut through all the noise. The key is to know what types of content work best, and how to get that content front and center for your … read more »


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Press Play on Video Advertising:
Tips for success in 2018

Date: Dec 14, 2017 1:00 EST (10:00PST)

Speakers:
Cory Henke, Founder and CEO, Variable Media
Wes MacLaggan, SVP, Marketing, Marin Software


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Five Best Practices for Preparing In-House IT for Corporate Video Workflows

Surveys taken over the last few years show that  buyers are more likely to purchase a product after watching a video about it and email recipients are more likely to click on a link when video is included. Is your … read more »


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Diversity is Key to Understanding Corporate Video

Download this white paper to learn: How the surveyed corporations are utilizing their in-house video to create content What tools and formats they are using Current storage and archive practices The importance of preparing your video production workflow for the … read more »