Why You Struggle to Sell SEO
At its core, SEO is a solution sale. You’re not just promoting an existing product; instead, you’re actively trying to remedy a client’s pain points with the product itself. Ensuring clients know the value of SEO is key to closing … Read more
Digital Agencies in 2020: A Glimpse into the Future
The digital agency industry is relatively new and ever-evolving. The increasing rate of change in all things online demands that we adapt to new technology and pioneer new avenues of growth and innovation. This environment of rapid change brings both … Read more
Mission Possible: Quality Content Marketing
Content pollution is real. We’re producing more than ever, but quality of content marketing has slipped. Are you part of the problem? In this issue of Agency Perspectives from SharpSpring, you’ll learn: How to develop content your target audience actually … Read more
Call Tracking Demystified: Uncovering New Opportunities for Digital Marketers
Date: Sep 19, 2019 1:00 EDT (10:00PDT)Speakers:
Greg Sterling, Editor Search Engine Land
Stacey Watkins, Senior Product Marketing Manager, Invoca
AI and Digital Paid Media: Are PPC Managers Being Replaced?
Date: Aug 22, 2019 1:00 EDT (10:00PDT)Speakers:
Ginny Marvin, Editor-in-Chief, Third Door Media
Will Haswell, Head of Digital Aquisition, Adzooma
Sal Mohammed, Head of Partnerships, Adzooma
B2B Site Search Best Practices: Giving Customers What They Need, When They Want it
Date: Jul 25, 2019 1:00 EDT (10:00PDT)Speakers:
Andrew Crowder, VP, Enterprise Architecture – Web, Acuity Brands
Lipika Brahma, Customer Success Architect, Coveo
Lead Nurturing Trends: Benchmarks from the Agency Perspective
Lead nurturing gives you the power to target your leads with exactly the right message at exactly the right time – for your agency and your clients. Complete the form to get your copy of the “How Marketing Automation Helps … Read more
Data-Driven Marketing: Let Your Data Take the Wheel
Agencies are leveraging data-driven marketing to generate leads, drive sales, and optimize ROI. This white paper contains: The Importance of Relevancy and Personalization A Defense for Data Quality Over Quantity The Most Effective Video Marketing Resources The Future of Data-Driven … Read more
Top 10 Must-Haves for Marketing Automation
Check out this guide so you’ll make a smart choice when selecting a marketing automation vendor. Discover 10 key questions to ask vendors, such as: Do they require long-term contracts or upfront fees? Are there limits on or extra charges … Read more
4 Steps to Operationalize Modern Marketing Work
Date: Jun 11, 2019 1:00 EDT (10:00PDT)Speakers:
Mayer Becker,
Principal Consultant,
Zee Jay Digital
Cameron Masters,
Marketing Strategic Program Manager, Workfront
