National Brands & Local Search: Use insights to drive actions

Date: Apr 20, 2017 1:00 EST (10:00PST)

David Mihm, Founder, Tidings
Mitul Gandhi, Co-founder and Chief Architect, seoClarity


National brands with hundreds – if not thousands – of locations face a daunting challenge. With nearly one third of all mobile searches now related to location, the competition for visibility at the local level has heated up.

Once a brand has submitted its data to data aggregators, then what? How can brands leverage performance metrics and data to measure their local search performance and take action on it?

Join our SEO and local marketing experts for an in-depth look at the growth of location-oriented search, the key metrics every brand should track to measure local search performance, and the actions that can help improve your local performance.

Attend this webinar and learn to:

  • Understand local search intent.
  • Uncover hidden insights from your reviews.
  • Identify the key metrics every multi-location business should track.
  • Monitor SERPs on an expanded set of local business rankings.


David Mihm, Founder, Tidings
David Mihm is first and foremost an advocate for sustainable digital marketing techniques for small businesses. In 2012, he sold his former company to Moz, helping over 3 million businesses get better visibility in the local search engines. David now runs Tidings, a company that helps small businesses create email newsletters instantly from their Facebook Page.

Mitul Gandhi, Co-founder and Chief Architect, seoClarity
Mitul Gandhi is a data-driven serial entrepreneur, information architect, and SEO veteran. As the Co-Founder and Chief Architect of seoClarity, Mitul oversees day-to-day operations, and provides strategic direction to all departments. His well of knowledge includes 10+ years of consulting experience with Fortune 500 and top internet retailers concerning online search marketing.

Sponsored by seoClarity
seoClarity provides the most advanced SEO platform to help enterprises and agencies tackle the SEO challenges of search visibility and content marketing. seoClarity covers the entire SEO lifecycle, from site usability and relevance to content authority, all within a single platform. seoClarity provides unparalleled insights through its patented analysis and machine learning technology.

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