How brands can leverage video from engagement to conversion

Date: Sep 17, 2020 1:00 EDT (10:00PDT)

Speakers:
Bob Batchelor, Director of Customer Experience, Adtaxi
Lindsy O'Connor, Senior Sales Director, Adtaxi

Video has become a necessity across digital platforms to engage audiences and make a lasting impression. As audiences have increased access to information and decreased attention spans, brands must accelerate the focus on compelling video ads to capture user’s attention quickly. Understanding how to leverage video to move consumers through the buying process can help you grow your brand and drive sales effectively and efficiently.

In this webinar you will learn how to:

  • Identify recent shifts in streaming consumption and their long-term effects on the market
  • Implement video strategies that drive consumer action across platforms
  • Understand streaming habit data to derive decisions across campaigns
  • Leverage the power of the second screen to increase consideration and awareness

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Sponsored by Adtaxi