Google Performance Max: Strategies for building optimal campaigns

Date: Jul 28, 2022 1:00 EDT (10:00PDT)

Speakers:
Melain Ly, Senior Marketing Manager, US, Channable

From July 1st, Google is set to begin migrating Google Shopping campaigns to Google Performance Max campaigns. To prepare, join us to learn how Performance Max will change the way businesses will advertise online and strategies for building optimal campaigns:

  • How Performance Max campaigns differ to Google Shopping campaigns
  • Best practices for building campaigns that deliver
  • Optimizing inputs for Performance Max campaigns

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Sponsored by Channable
Channable offers a fully integrated way to market your products online. We empower online businesses to reach their customers and increase online sales by managing and optimizing product data – in one platform. We help more than 6,500 global agencies and brands including Samsung, Deloitte, Rituals, Vodafone, Dyson, and more, to grow their online sales, boost their ROI, and create a more efficient way to manage their product data using one single source of truth. Channable helps you utilize built-in feed templates for over 2,500 advertising platforms, market places, affiliate platforms, and price comparison websites – and generate ads for Google Ads, Microsoft Advertising, and more.