Beyond the Search Bar: Crafting an Impactful SEO Team Structure and Defining its Place in Your Organization

Date: Apr 23, 2024 1:00 EDT (10:00PDT)

Speakers:
Zack Kadish, Senior SEO Strategy Director, Conductor
Ryan Maloney, Team Lead, Customer Success, Conductor

Ever wondered how to structure an SEO team for unparalleled success? Join Zack Kadish, Conductor’s Sr. SEO Strategy Director, and Ryan Maloney, Conductor’s Customer Success Team Lead, for an exclusive webinar where they’ll guide you through the proven strategies to build a dynamic and scalable SEO program.

Key takeaways:

  • Unlock Reliable SEO Success: Discover how a well-structured team can overcome and outperform unpredictable algorithm updates
  • SEO Team Structure Mastery: Dive into the art of determining the ideal SEO team structure (and where SEO should sit) that aligns with your business goals and ensures optimal collaboration between departments

Plus, learn the pros and cons of hierarchical, pod, brand/product/vertical, and adaptive triad SEO team structures.

  • Benefits of Phased Approach: Uncover the secrets of starting small and gradually building your dream SEO team

Get ready for an engaging discussion on where your SEO team should sit within your organization, which team structure works best to achieve your business objectives, and vital collaborations with key departments to prioritize for sustained success.

 Watch now 

Sponsored by Conductor
Conductor is a global software company with a passion for helping companies realize the full potential of their website. Leading brands use Conductor’s Website Optimization & Intelligence platform to deliver digital experiences that get found organically in search and drive value. Its platform provides actionable SEO, content, and technical website intelligence paired with real-time website monitoring to accelerate—and protect—digital growth. Learn how Conductor can transform any website into a growth engine at conductor.com.

© 2024 Digital Marketing Depot is a Trademark of Semrush Inc.

Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 800 Boylston Street, Suite 2475, Boston, MA USA 02199. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Digital Marketing Depot the leading resource center for digital marketing strategies and tactics.