5 Ways to Improve your Content Workflows and Strategy in 2023

Date: Nov 10, 2022 1:00 EDT (10:00PDT)

Mike Lacey, Head of Brand and Content, Canto

The processes that make up digital content creation and management have never been more complicated. These workflows now need to accommodate remote workers and resources, worldwide offices, and security and privacy concerns, not to mention the growing need for content and creative teams to produce more content in less time.

So how are the most successful content and creative teams currently executing production and managing their workflows? What is working and what isn’t when it comes to improving these efficiencies and successfully scaling content efforts? To answer these questions and more, we surveyed 643 professionals in the United States and the United Kingdom involved in the production, management, and/or strategy for content and creative assets at their organization.

In this webinar, we’ll share the results of this survey and take an in-depth look at the content strategies, workflows, and technology that have made these organizations successful. We’ll also give you valuable tips on how you can revamp your own content programs in 2023.

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Sponsored by Canto
Canto empowers marketers to spend more time doing what they love - building great brands. Our intuitive Digital Asset Management platform gives companies around the world a centralized location to collect, organize, and share their digital assets. This ensures that everyone has access to the right content, on-demand, every time.