5 Proven Ways to Boost Funnel Conversion Rates in 2022

Date: May 10, 2022 1:00 EDT (10:00PDT)

Alex Ortiz, CMO Sendoso

When it comes to lead generation, it’s important to understand the need to balance lead quantity and lead quality. Focusing on just generating more leads is not the key to more revenue. Understanding each stage of the funnel and optimizing the conversion rate at these different stages will convert leads to customers.

More than ever, marketing teams need to rethink their approach, find new ways to engage with buyers, and implement effective strategies that improve funnel conversion rates. In this session, Alex Ortiz, CMO of Sendoso, will cover:

  • How to improve conversion rates by refining your strategy within the funnel and focusing on and measuring what matters.
  • Effective techniques to successfully boost your buyer engagement
  • Proven strategies to improve your funnel conversion rates throughout the buyer journey (top, middle and bottom of the funnel)
  • How to use sending to build relationships with your top tier accounts

 Watch now 

Sponsored by Sendoso
Sendoso, the leading Sending Platform, helps companies stand out by giving them new ways to engage with customers throughout the buyer’s journey. By integrating digital and physical sending strategies, companies can increase the effectiveness of their existing go-to-market programs and improve their relationships with customers. Trusted by over 800 companies, Sendoso is an essential part of successful demand generation, account-based, and customer experience programs. Founded in 2016, Sendoso is backed by $152M in venture funding and has a global footprint, with a presence in North America, Europe, and Asia Pacific. Learn more at sendoso.com.

© 2024 Third Door Media, Inc. All rights reserved.

Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Digital Marketing Depot the leading resource center for digital marketing strategies and tactics.