Branding Measurement in Today’s Accountable World: A Tale of Two Marketers
“Branding Measurement in Today’s Accountable World: A Tale of Two Marketers” is a research study that explores the various challenges brand marketers face when it comes to quantifying marketing performance. The study, which is based on findings from a survey … Read more
3 Steps to Choosing the Right Marketing Automation Solution For Your Agency
Finding the right marketing automation solution for your agency can be a challenge. A good platform will help your agency be more effective, but a great platform can do much more – increase efficiency, improve intelligence, expand your reach, enable … Read more
Top 16 Brands in Digital & Social Marketing
There are plenty of brands doing great things in digital, but there are a few standouts that deserve recognition for their outstanding marketing programs, including STA Travel’s unique use of data, L’Oréal’s product launch strategy, and BuildDirect’s highly successful ‘Shop … Read more
15 Emails to Keep Clients Happy
Email templates for amicable client relations One of the most useful tools for dealing with common client situations – especially difficult ones – is to create a series of standard email templates for the different aspects of a project. … Read more
The Complete Guide to Solving Agency Inefficiencies
As an agency professional, you’re pretty familiar with the habitual scramble that accompanies the acquisition of a new client. With the infinite list of unchecked to-dos, coupled with onboarding projects and discovery research, it can be difficult to keep track … Read more
Top 7 Mistakes Digital Marketing Agencies Make That Turn Into Lost Clients
Sooner or later, every digital marketing agency faces problems with clients because of miscommunication or a lack of coordination. They might also be making disappointing mistakes when managing curated projects or following the latest SEO advice based on Google whims … Read more
Everyone Loves a Top 10 List…
August 22, 2013Digital Marketing Depot hosts a range of whitepapers and webinars on digital marketing topics. Here are three that offer ways to improve your digital marketing tactics and, for agencies, to avoid some common mistakes. But first… a trivia question for … Read more
Choosing an Appropriate SEO Vendor for Large Agencies
As agencies look to provide SEO services in addition to their current offerings, developing a service from the ground up and managing it can be a daunting task. Low quality results could lead to unhappy clients. This white paper discusses … Read more
Resolved to find the right digital advertising agency in 2013?
January 2, 2013Happy New Year from Digital Marketing Depot! As 2013 kicks off, many of us are looking at new budgets, new initiatives and new marketing resolutions for the coming year. If one of your resolutions happens to be ‘find the right … Read more
ROI of Marketing Automation
Today’s fastest growing companies are using repeatable marketing and sales 2.0 techniques to grow revenue predictably and reliably. They are embracing the shift from the selling process to the buying process, moving marketing from a cost center to a revenue … Read more
