Our next webcast features PPC expert David Szetela with a presentation that will help anyone who has struggled with the complexities of managing a large-scale pay-per-click advertising campaign:

Managing Your PPC Advertising Campaign: Time-Saving Tips and Tactics will include tips on how to manipulate keywords using Excel and Word; how to save time with tools; how to improve your overall efficiency, workflow — and ultimately boost your PPC campaign’s ROI.

We’ll air this ppc-focused webcast next Tuesday, March 10 at 1 PM Eastern. If you’re managing a large PPC campaign, you won’t want to miss it – you’re bound to pick up a trick or two that will make your job easier. We still have seats, so register now for this free webcast from Search Marketing Now.

About our PPC expert:
David Szetela is Owner and CEO of Clix Marketing, one of the few agencies that specializes exclusively in pay-per-click (PPC) advertising, creating and optimizing clients. He is the Principal PPC Editor of the paper and online publication SEMJ.org; he also hosts the weekly radio show, PPC Rockstars.

Check out these additional resources on paid search:

Understanding Google’s Quality Score: Myths and Misconceptions – Addie Conner’s presentation includes an interactive quiz. Find out what you know — and what you don’t know — about Google’s Quality Score in this on-demand webcast.

Paid Search for Big Sites, Big Brands features Chris Sherman and is available on-demand at Search Marketing Now. We’ve also suggested some relevant articles and white papers of interest.

Trying to decide whether you should outsource management of your PPC campaign? Find out what you should be asking as you make this decision – in the whitepaper, “PPC Insourcing vs. Outsourcing.”

Finally, to keep up with the latest in PPC — with insights from industry leadesr, sign up for the free weekly Search Engine Land column, Paid Search.

See you next Tuesday!