The Search Marketing Now team will be in full force at SMX West next week and we look forward to meeting some of our SMN viewers in person.
Chris Sherman, SMX West co-chair and SMN webcaster extraordinaire, will be moderating a number of sessions, plus a special session sponsored by iProspect, “The Dozen Most Common Search Marketing Mistakes That CMOs Make.” If you’ve heard him on SMN, we don’t need to tell you its’s going to be good: come see him live at SMX.
In addition to the regular sessions, SMX West offers back to back Theater Presentations in the Expo Hall. Katie Gausepohl will be running these 20-minute presentations – open to all attendees. She’s giving away prizes and t-shirts, so be sure to stop by.
Reporting for Agencies – Marc Poirier, Chief Marketing Officer PPC, acquisio
Marin Search Marketer Overview – Chris Wine, Director of Product Marketing, Marin Software
Driving and Measuring Local Leads – Leigh McMillan, Senior Vice President of Marketing and Communications, Marchex
Measuring and Managing the ROI on SEO – Hank Azarian, VP, Web Strategy & Development, The Search Agency
Case Study: How a Fortune 500 Marketer Improved their Paid Search ROI -
Phil Zuilli, Senior Director, Sales, SearchIgnite
The New SEM: Using Web Analytics to Improve SEM Performance – Brandon Proctor, VP Business Intelligence & SEM, Omniture
Claire Schoen, Director of SMN, and Chris McDonagh, SMN’s Producer, will be at SMX West, helping in the theater and elsewhere. Please be sure to say hello! If you have an All Access or Networking Pass, you can also contact us using SMX Connect, the SMX conference networking site.
If you haven’t registered, it’s not too late – register here. See you soon!