Resource Library: Featured

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Driving Growth With Marketing Automation

Date: Sep 9, 2015 1:00 EDT (10:00PDT)

Speakers:
Brandee Johnson, Senior Integrated Marketing Manager, LEGO Education North America
Paige Musto, Director of Communications, Act-On Software


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Top 16 Brands in Digital & Social Marketing

There are plenty of brands doing great things in digital, but there are a few standouts that deserve recognition for their outstanding marketing programs, including STA Travel’s unique use of data, L’Oréal’s product launch strategy, and BuildDirect’s highly successful ‘Shop … read more »


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3 Steps to Choosing the Right Marketing Automation Solution For Your Agency

Finding the right marketing automation solution for your agency can be a challenge. A good platform will help your agency be more effective, but a great platform can do much more – increase efficiency, improve intelligence, expand your reach, enable … read more »


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The Forrester Wave™: Social Risk And Compliance Solutions

Social media is a tremendous resource to help grow and engage your customers, but to do so in a controlled manner, you’ll need to mitigate risk and regulatory challenges. Forrester Research, Inc. evaluated 10 companies across 22 criteria, including the … read more »


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15 Emails to Keep Clients Happy

Email templates for amicable client relations   One of the most useful tools for dealing with common client situations – especially difficult ones – is to create a series of standard email templates for the different aspects of a project. … read more »


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The Complete Guide to Solving Agency Inefficiencies

As an agency professional, you’re pretty familiar with the habitual scramble that accompanies the acquisition of a new client. With the infinite list of unchecked to-dos, coupled with onboarding projects and discovery research, it can be difficult to keep track … read more »


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Top 7 Mistakes Digital Marketing Agencies Make That Turn Into Lost Clients

Sooner or later, every digital marketing agency faces problems with clients because of miscommunication or a lack of coordination. They might also be making disappointing mistakes when managing curated projects or following the latest SEO advice based on Google whims … read more »


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Digital Advertising Agencies 2014: A Buyer’s Guide

New! Digital Advertising Agencies 2014: A Buyer’s Guide Editor: Claire Schoen, Digital Marketing Depot Researcher/Writer: Karen Burka Download Now Learn how to identify — and hire — the right digital agency for your business — this guide will answer these … read more »


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Online Advertising Report: April – June 2012

Marin Software recently conducted a study of search and mobile trends during the second quarter of 2012. The findings, presented in this research brief, will give you a better understanding of online advertising trends in the US, UK, and Eurozones. … read more »


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“Why Care About Combination Clickers”

Search marketers often try to profile consumers who click on paid ads against those who prefer natural search results. But the reality is there is little discernable difference between paid and organic clickers. Your better targets are consumers who click … read more »