Unlocking the Power of eBay for Retailers

Forget everything you thought you knew about eBay

eBay has become one of the most powerful channels for retailers and big brands alike. If you’re not on eBay, you’re missing out on valuable revenue.

The growing marketplace has seen some major changes over the years, and this evolution has left behind a trail of misconceptions about the marketplace. These days, in the competitive world of e-commerce, just making an appearance on eBay simply won’t cut it. To leverage the opportunity, retailers must stay informed about these changes and adjust their listings accordingly.

This whitepaper sets straight four of the most common, and most problematic, eBay misconceptions for retailers.

Sponsored by ChannelAdvisor
ChannelAdvisor (NYSE: ECOM) is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales. Billions of dollars in merchandise value are driven through ChannelAdvisor’s platform every year, and thousands of customers use ChannelAdvisor’s solutions to help grow their businesses.