Why Data Standards Are the Key to Your Data Success

Date: Jul 18, 2024 1:00 EDT (10:00PDT)

Nick Miller, Director of Media & Agency Services, Slalom
Vanya Jakovljevic, VP of Channel Partnerships, Claravine

Data standards are critical for achieving reliable, actionable insights across your organization., Marketers who adopt and maintain data standards are equipped to deliver consistent, accurate, and personalized experiences across all channels. This webinar will guide you through the process of establishing a well-rounded taxonomy, roadmapping implementation, and leveraging standardized data faster.

Ensure your data is clean, consistent, and ready for impactful analysis with our proven methodology. Join Claravine and Slalom to learn from a joint customer success story, where implementing data standards led to a significant reduction in time spent cleaning data. Discover how you can replicate this success and gain a competitive edge.

What’s covered?

  • The importance of marketing taxonomy discovery & gap analysis
  • How to establish and maintain a taxonomy design framework
  • A step-by-step process to achieve internal transformation in under six weeks
  • A real-world success story showing a substantial reduction in data cleaning time

Register now

Sponsored by Claravine
Claravine is The Data Standards Company. We help brands and agencies deliver on the promise of modern marketing by standardizing taxonomies, naming conventions, and metadata across all digital experiences supercharged by AI. By taking the drama out of marketing data, teams can trust their data and make confident business decisions. www.claravine.com

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