From Stars to Search: The Reputation + Listings Playbook for Local Search

Date: Oct 7, 2025 1:00 EDT (10:00PDT)

Speakers:
Alexia Platenburg, Sr. Product Marketing Manager, GatherUp
Danny Goodwin, Editorial Director of Search Engine Land & Search Marketing Expo

Local search is more competitive and more complex than ever. Reviews aren’t just about stars, and listings aren’t just about being “findable.” They’re the foundation of visibility, trust, and revenue growth.

In this 45-minute session, you’ll learn why agencies and multi-location brands can no longer treat listings as a background task and how forward-thinking teams are turning reputation and listings into a powerful growth engine. We’ll reveal fresh consumer data and real-world success stories as we introduce GatherUp’s new Listing Hub, the easiest way to centralize, scale, and optimize your local presence.

 Watch now 

Sponsored by GatherUp
GatherUp empowers digital marketing agencies and their clients to build, manage and defend their online reputation with purpose-built, proactive reputation management solutions. By streamlining the collection, monitoring, and analysis of customer feedback, GatherUp transforms reviews into actionable insights that drive growth. With intuitive tools for responding to and leveraging feedback, agencies can enhance their clients’ reputations, boost visibility, and fuel business success.

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