Your Guide on Using Connected TV to Inform Omni-Channel Advertising Strategies
Since the rise in popularity of streaming services like Netflix, Hulu and Amazon Prime, Connected TV (CTV) and traditional linear TV have been battling it out for top viewership numbers. On the surface, these two platforms appear quite similar—they both … Read more
2023 Digital Advertising Campaign Checklist
Launching and managing a successful Digital Advertising Campaign takes time and planning; this checklist will help ensure you are launching a new effort as prepared as possible to then deliver excellent results. Along with the checklist you’ll learn about:
28 Growth Strategies From 12 Leading Agencies
Explore the mistakes to avoid while growing your agency during times of economic uncertainty. Read more
Strengthen Customer Loyalty With SMS Marketing
Leading brands are embracing SMS marketing to engage customers in increasing numbers and in increasingly personal, relevant ways. This practical SMS marketing guide will help your brand build an effective SMS marketing strategy that drives new revenue streams and loyalty. … Read more
Best Practices for Mobile App Messaging
Marketers are turning to mobile apps to personalize the customer experience, capture attention, deliver meaningful value, and drive loyalty—with good reason: 70% of consumers say they are using mobile apps more frequently for shopping than even a year ago. In … Read more
Product Teams Benchmark Report: Data-Driven Insights for 2023
Is your product team undersized, or overstaffed? How are other teams prioritizing their roadmaps? And how are they measuring success? We surveyed 700+ product teams pros—from individual contributors to C-level executives—to help you answer questions like these. In this report, … Read more
Bridging the Product and Marketing Gap
Get the most out of your team’s output by investing in a strong partnership with your marketing org. See how you can streamline communications and deliver the right product faster by leveraging shared data. In this ebook, you’ll learn:
How to Scale Revenue by Selling High-Margin Product and Service Bundles
Actionable product bundling strategies you can start using now to boost your revenue. Read more
Marketing Agency’s Guide to Review Management
The “Marketing Agency’s Guide to Review Management” is a comprehensive resource for marketing agencies looking to offer review management services to their clients. The eGuide provides a step-by-step guide on how to implement an effective review management strategy, how to … Read more
Guide to a Strong Online Reputation
“Your Guide to a Strong Online Reputation” eGuide by GatherUp is a comprehensive resource for businesses looking to establish and maintain a positive online reputation. The eGuide covers how to monitor and manage your online reputation, how to respond to … Read more