About ARKE
Arke is a brand experience consultancy specializing in strategic implementations of marketing technology solutions. We're building on our roots in technology and experience design to drive the next generation of experience focused businesses. By leveraging the right people, processes, marketing technologies, and data, we produce measurable results. Arke. Experience, Results.
Resources from ARKE:
Onboarding: The Missing Journey
Date: Feb 15, 2018 1:00 EST (10:00PST)Speakers:
James Scott, General Partner, SuccessHACKER
Margaret Wise, Vice President, Strategy, Arke
Beware: Digital Clutter Blinds
We know and understand the challenges you face as a marketer first hand. The pressure to deliver data driven results, offer the best customer experience, and support your inbound marketing funnel. Words like “transformation” and “marketing technology” keep getting thrown … Read more
Marketing Technology: Decision Making Guide Content Management Systems
Working with a content management system (CMS) does not take a rocket scientist. At least, that’s how we hope you feel after reading this white paper. If you are thinking about implementing a content management system, searching for the best … Read more
Customer-managed journeys: Beyond the map to actionable journey insight
It’s an important question because many businesses place the customer journey, and their view of it, as the central piece of their efforts to improve customer experience. In the age of the empowered consumer, you don’t manage the journey, your … Read more
Unifying the Customer Experience Across All Channels
Customers expect more than ever before. More personalization, product options, ways to communicate and value for their money. To meet these escalating expectations, marketing executives are making aggressive new investments in technologies, products, channels, content, and partnerships. On the technology … Read more
Guide: Marketing Foundation
Marketing today is seeing a revolution as organizations extend their efforts into the online world to reach their audiences, using automated systems, data analytics and ever-evolving digital tools and tactics. In this free marketing module from Arke Univerity you will learn how … Read more
Self-Assessment and Guide – Data Analytics
Arke University, or ArkeU, is a complete training program that covers the major technologies for both marketing and technologists alike with the option to complete the courses online or in-person through live, instructor-led training. ArkeU was created for both individual … Read more