Resource Library: DMD Sidebar

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The Multiplier Effect of Integrating Search & Social Advertising

Surveying more than 200 enterprise advertisers managing Google, Bing and Facebook campaigns Marin Software, compared those who have integrated search and social program to those that manage their programs separately. The research showed that marketers who integrate their search and social … read more »


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Turning Insight Into Action: The Journey to Social Media Intelligence

The amount of data produced on social media is staggering – and so is the potential business value for enterprises that know what to do with it. Your customers are pulling back the curtains to reveal their desires and dislikes, … read more »


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Mobile Search Advertising Around The Globe: 2014 Annual Report

Sampling the Marin Global Online Advertising Index, composed of advertisers who invest more than $6 billion in annualized ad spend on the Marin platform, we analyzed data from around the world to create this report. Use this benchmark data to … read more »


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Quarterly Digital Intelligence Briefing: 2014 Digital Trends

Download Adobe’s 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge. Based on a global survey of more than … read more »


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Quarterly Digital Intelligence Briefing: 2014 Digital Trends

Download Adobe’s 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge. Based on a global survey of more than … read more »


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Owning the Google Results Page

This eBook from ChannelAdvisor highlights the four main components of the Google search engine results page (SERP): paid search text ads, Product Listing Ads (PLAs), comparison shopping engines and organic search. In addition to explaining what these components are and … read more »


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Agency Guide to Call Tracking

The latest advancements in call tracking capabilities have created opportunities for agencies and their clients to more efficiently track and attribute offline conversions with specific marketing campaigns and sales. Armed with this data, agencies are better equipped to prove the … read more »


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Enterprise SEO in 2014

Date: May 1, 2014 1:00 EDT (10:00PDT)

Speakers:
Jessica Bowman, Founder and CEO of SEOinhouse
Matt Roberts, Chief Strategy Officer, Linkdex


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Marketer’s Guide to Call Tracking for Google SEO and PPC

If having a successful Google SEO and PPC advertising strategy is important to your business, this eBook can help. It explains the value of tracking calls back to specific Google keyword searches and PPC ads and how to do it. … read more »


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Is Your Marketing Mature Enough? Ways to Evolve Your Digital Marketing

Date: Apr 24, 2014 1:00 EDT (10:00PDT)

Speakers:
Jeffrey Rohrs, VP of Marketing, ExactTarget
Mike Corak,EVP, Strategy, ethology
Ervin Rokosh, Director of Marketing, Culligan