Resource Library: DMD Sidebar

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Retargeting on Facebook by the Numbers

  For advertisers new to retargeting on Facebook, AdRoll analyzed performance results across advertisers to offer insights on retargeting in the News Feed on desktop and mobile, and to educate marketers on the best way to drive results for their … read more »


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Grande Guide to B2B Content Marketing

Content marketing: the buzz-term of the moment. So many definitions, so many presentations, so much advice. This guide is designed to distill all of that input and provide concise and tested approaches to getting your content marketing efforts up and … read more »


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15 Ideas to Grow with Digital Marketing

Until recently, most small and medium-sized businesses could survive, even thrive, without investing much time or money into marketing. A typical small business owner might place a few newspaper ads, attend some trade shows, or send direct mail with coupons … read more »


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Social & The Data Management Platform

  Learn how top marketers improved their Social Media Marketing. See how they generated results like these: Top gaming company increases social engagement on Twitter by 45% A top wireless telco boosts Facebook native ad performance 6x A leading U.S. … read more »


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Second-Screener, Multi-Screener: How to Engage the Always Addressable Consumer – On Demand

Date: Oct 23, 2014 1:00 EDT (10:00PDT)

Speakers:
Jim Nail, Principal Analyst, Forrester Research
Michelle Boockoff-Bajdek, Executive Vice President, Sales & Marketing, Quaero



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Energize Your Content Strategy with Buyer Personas & Buyer Journeys

Date: Dec 4, 2014 1:00 EDT (10:00PDT)

Speakers:
Bryan Eisenberg, Founder & CMO IdealSpot
Mason Bradbury, Revenue Enablement Manager, Conductor


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Is Your 2015 Integrated Digital Marketing Plan Complete?
Time for a Gut Check?

Date: Dec 11, 2014 1:00 EDT (10:00PDT)

Speakers:
Mike Corak, Senior Manager of Content Marketing & Research, ethology
David Robidoux, Vice President, Marketing, Franchise Services Corporation


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4 Predictions for Mobile Marketing and Call Tracking in 2015

Date: Dec 9, 2014 1:00 EDT (10:00PDT)

Speakers:
John Lee, Managing Partner, Clix Marketing
Jason Wells, CEO, LogMyCalls
McKay Allen, Director of Content & Communications,LogMyCalls


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Last Minute Guide to Holiday Advertising on Facebook

As the holidays approach with a flurry of shopping activity, it’s imperative retailers devise a Facebook-specific strategy to maximize advertising dollars on the social network. Get your copy of this report to learn: 4 strategies for retailers to optimize their Facebook … read more »


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The Definitive Guide to Social Marketing

Social media has become more than just a channel or tactic, it is a strategy that should be present in every aspect of your marketing. The challenge is learning how to harness the power of social media and engage your … read more »