Social Media Myths

5 facts about 5 social media platforms that just aren't true

One of the most important aspects of creating successful social media campaigns is choosing the right social media channels.

There are some common myths about individual social media platforms that may be influencing your decisions and standing in the way of valuable opportunities for your business.

Here are five of those myths debunked.




Sponsored by Sysomos
Sysomos brings business intelligence to social media, providing instant, unlimited access to all social media conversations to quickly see what's happening, why it's happening, and who's driving the conversations. Through the use of contextual text analytics and data mining technology, Sysomos collects data from blogs, Twitter, social networks, messages, boards, wikis and major news sources. Its products, MAP (Media Analysis Platform) and Heartbeat, let clients quickly discover the tone of conversations and identify sentiment by gender, age and location. Sysomos gives corporations, marketers, public relations agencies and advertisers the intelligence and insight needed to make smarter business and strategic decisions.