Take Your Email Marketing to the Next Level: Balance Brand Control and Team Flexibility

Date: Dec 12, 2024 1:00 EDT (10:00PDT)

Speakers:
Matthew Montoya, Sr. Manager, Partner Operations and Success, Constant Contact

As the year winds down, it’s a critical time for organizations to evaluate their email and digital marketing efforts— and optimize the tools driving revenue and engagement. If any of these challenges sound familiar, it may be time to reconsider your marketing model:

  • Are departments independently procuring too many platforms?
  • Is it hard for leadership to enforce consistent branding and messaging?
  • Are list management and segmentation becoming cumbersome?
  • Does your organization need better control over who can create and edit campaigns?
  • Is it challenging to gain insight into what’s working—and what’s not?

Join this webinar for strategies to strike the perfect balance between centralized brand control and flexible, segmented marketing. Empower your teams and departments to deliver the right message to the right audience at the right time across email, social, SMS, digital ads, and more.

In this session, you’ll discover how to:

  • Manage brand identity across departments, teams, and regions
  • Deliver large-scale, localized communications with consistency and relevance
  • Streamline sub-account management, enhancing team independence with centralized oversight
  • Use intuitive drag-and-drop tools, AI, and integrated features to elevate your communication strategies
  • Access one-click reports for actionable insights and smarter decision-making

Register now

Sponsored by Constant Contact
Constant Contact’s multi-account solution provides organizations the flexibility to maintain brand consistency while empowering teams to engage directly with their audiences. Our robust email and digital marketing platform allows leadership to establish approval workflows and secure key brand elements, ensuring a cohesive brand presence across teams—while each team manages its own unique marketing strategies. Set your brand up for success with a powerful SaaS platform that simplifies marketing through best-in-class tools, customized onboarding, and dedicated support. Our multi-account solution is ideal for organizations with multiple teams, locations, or business units.

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